Gen Korean BBQ logo

Gen Korean BBQ

Top 500 #200Asian & Wok SpecialtiesNASDAQ: GENK
51 Units•HQ: Cerritos, CA•Est. 2011•Official Website •Verified: Sep 10, 2026 06:23:24 UTC

“Authentic Pan-Asian & Fresh Wok Bowls”

Key Institutional Metrics

Verified commercial performance, store unit economics, and official regulatory disclosures

Systemwide SalesANNUAL
$0.21B
↑+14.5% 3-Yr CAGR

Total annual gross sales across all US franchised & company stores combined.

Source: CA DFPI / FDDFY2025
Total Store Fleet
51 Units
0% Franchised•100% Company

Standardized brick-and-mortar store count with verified GPS coordinates.

Source: Brand Directory2026
Store Volume (AUV)
$3.82M
Top 25%: $5.20M

Annual average sales for a single mature franchised store location.

Source: FTC Item 192025
Royalty & CapitalITEM 5/6/7
4.5% Royalty
Ad Fund: 3%

Initial investment: $2.20M – $4.80M.

Source: FDD Item 72025

Executive Intelligence Brief

Official Site

Gen Korean BBQ (NASDAQ: GENK) is a publicly traded enterprise founded in 2011 and headquartered in Cerritos, CA. Ranked #200 in US restaurant systemwide sales, it stands as a premier flagship in the Asian & Wok Specialties category, maintaining a physical footprint of 51 store locations (0% franchised). The brand generates an average unit volume (AUV) of $3.82M per store, backed by enterprise in-store technology and multi-platform digital delivery distribution.

Asian & Wok SpecialtiesFull-Service (FSR)0% Franchised
Ownership StructurePublic
HeadquartersCerritos, CA
Founded2011 (15 yrs)
Executive LeadershipDavid Kim
Live Disclosures & WireContinuous Monitoring Active
Zero material adverse regulatory disclosures in last 90 days. SEC EDGAR and FTC crawlers active.
View Live Wire →

Commercial Index

100% VERIFIED
FDD Item 19 Filing Indexed (2025)
Geocoded Locations51 Units
POS ArchitectureNCR
Delivery Multi-HomingDoorDash · Uber Eats
SBA Solvency RatingLow Risk (1.2% default)
API Standardx402 / REST / MCP
View JSON

Three Pillars of Commercial Health

Standardized unit economics based on FDD Item 19 filings and SBA lending solvency benchmarks

Unit Profitability
Tier-1
Average Unit Sales$3.82M
Store EBITDA Margin18.2%
Food & Paper Cost32.1%
Labor Cost Ratio28.4%
Commercial Economics Insight:Premium experiential Korean BBQ model with tabletop grilling, driving industry-leading AUV ($3.82M) across company-operated footprint.
System Expansion
+14.5% CAGR
Systemwide Sales$0.21B
Net Additions+8 Units
3-Yr Unit CAGR14.5%
International Share2%
Expansion & Scale Insight:Disciplined geographic fleet expansion across high-growth Sunbelt markets and Asian-American population hubs.
Franchisee Solvency
Low Risk
SBA Default Rate1.2%
Capital Payback2.8 Yrs
Agreement Term10 Yrs
Renewal Rate98%
Lender Risk & Solvency:Audited SEC 10-K filings demonstrate robust cash flow from operations and self-funded restaurant development.

5-Year Performance & Footprint Trend

Historical progression of total units, average unit volume (AUV), and systemwide sales

$2.95M
2020
$3.42M
2021
$3.65M
2022
$3.78M
2023
$3.82M
2024
2024 Total Fleet51 Units
2024 Average AUV$3.82M / yr
2024 System Sales$0.21B

Developer & Agent Endpoint

curl -s "https://franchisedata.io/api/brands/gen-korean-bbq/locations?limit=25"

Queries up to 50 store locations with GPS coordinates, POS hardware, delivery links, and operational status. Supports ?state=CA, ?city=..., ?zip=..., ?drive_thru=true.