Taco Bell
Top 500 #4Mexican Fast FoodPublic SubsidiaryParent: Yum! Brands, Inc. (NYSE: YUM)“Live Más”
Key Institutional Metrics
Verified commercial performance, store unit economics, and official regulatory disclosures
Total annual gross sales across all US franchised & company stores combined.
Standardized brick-and-mortar store count with verified GPS coordinates.
Annual average sales for a single mature franchised store location.
Initial investment: $1.20M – $2.90M.
Executive Intelligence Brief
Taco Bell is an operating brand subsidiary of Yum! Brands, Inc. (NYSE: YUM), founded in 1962 and headquartered in Irvine, CA. Ranked #4 in US restaurant systemwide sales, it stands as a premier flagship in the Mexican Fast Food category, maintaining a physical footprint of 7,784 store locations (94% franchised). The brand generates an average unit volume (AUV) of $2.02M per store, backed by enterprise in-store technology and multi-platform digital delivery distribution.
Taco Bell opens its first Ashford restaurant at Waterbrook Park. Verified commercial disclosure for Taco Bell.
Erie-area man sues lettuce grower after eating at Taco Bell, getting ill. Verified commercial disclosure for Taco Bell.
Sign reveals Taco Bell opening date for highly anticipated first restaurant. Verified commercial disclosure for Taco Bell.
Fire at Charleston Taco Bell under investigation. Verified commercial disclosure for Taco Bell.
Commercial Index
100% VERIFIEDThree Pillars of Commercial Health
Standardized unit economics based on FDD Item 19 filings and SBA lending solvency benchmarks
5-Year Performance & Footprint Trend
Historical progression of total units, average unit volume (AUV), and systemwide sales
Developer & Agent Endpoint
curl -s "https://franchisedata.io/api/brands/tacobell/locations?limit=25"Queries up to 50 store locations with GPS coordinates, POS hardware, delivery links, and operational status. Supports ?state=CA, ?city=..., ?zip=..., ?drive_thru=true.