El Pollo Loco
Top 500 #59Fire-Grilled Citrus ChickenNASDAQ: LOCO“Feel the Mexcellence”
Key Institutional Metrics
Verified commercial performance, store unit economics, and official regulatory disclosures
Total annual gross sales across all US franchised & company stores combined.
Standardized brick-and-mortar store count with verified GPS coordinates.
Annual average sales for a single mature franchised store location.
Initial investment: $2.20M – $4.80M.
Executive Intelligence Brief
El Pollo Loco (NASDAQ: LOCO) is a publicly traded enterprise founded in 1975 and headquartered in Costa Mesa, CA. Ranked #59 in US restaurant systemwide sales, it stands as a premier flagship in the Fire-Grilled Citrus Chicken category, maintaining a physical footprint of 503 store locations (92% franchised). The brand generates an average unit volume (AUV) of $4.71M per store, backed by enterprise in-store technology and multi-platform digital delivery distribution.
El Pollo Loco plans new restaurant along busy South Texas highway. Verified commercial disclosure for El Pollo Loco.
El Pollo Loco to open first New York restaurant as it aims to become national chicken chain. Verified commercial disclosure for El Pollo Loco.
El Pollo Loco Announces New York Expansion and Strengthens Leadership Team to Accelerate Growth. Verified commercial disclosure for El Pollo Loco.
Commercial Index
100% VERIFIEDThree Pillars of Commercial Health
Standardized unit economics based on FDD Item 19 filings and SBA lending solvency benchmarks
5-Year Performance & Footprint Trend
Historical progression of total units, average unit volume (AUV), and systemwide sales
Developer & Agent Endpoint
curl -s "https://franchisedata.io/api/brands/el-pollo-loco/locations?limit=25"Queries up to 50 store locations with GPS coordinates, POS hardware, delivery links, and operational status. Supports ?state=CA, ?city=..., ?zip=..., ?drive_thru=true.